SEO for Houston service businesses

Local SEO for Houston businesses

Local SEO services are a different job from ranking a national page, and the difference is where the work goes. Most of a Houston service business’s search traffic never reaches an organic listing at all: it stops at the three results in the map pack, which are chosen on proximity, on how consistent the name, address and phone are across every directory that has ever listed the business, and on how recent the reviews are. A beautiful site with a neglected profile loses to a plain site with a tended one, every time.

The service areas we name, and why naming them matters

• Inside the Loop, the Heights, Montrose and Midtown
• Katy, Cypress and the northwest corridor, where our HVAC client works
• The Woodlands, Tomball and Conroe, where our electrical client works
• Sugar Land, Pearland and Missouri City
• Bissonnet and southwest Houston, where our clinic client works

Google Business Profile optimization, and an honest caveat

Google Business Profile optimization services are what decide the map pack, and we do that work: categories, service areas, the description, photos, the question section nobody fills in, and a review flow built into your follow-up. The caveat is about us rather than about you: we do not have a verified profile of our own yet. Until we do, we would rather write it here than have you find out by searching for us.

A Houston SEO expert is a person, not a package

What you are buying is somebody who has already learned that an air-conditioning emergency in August behaves nothing like one in February, that a DOT physical is a same-day decision, and that a contractor in Conroe and a contractor in Katy are not competing for the same customer. We learned those running the accounts, and it is the part that does not transfer from a checklist.

Why us, when there are agencies on every block in Texas

• Four clients in this metro, named on this page, whose sites you can open right now
• Prices published rather than quoted: $300, $500 and $800 a month, the same numbers everywhere on this site
• No ad spend behind the retainer, so the fee is the whole cost
• Trilingual work as standard, which in this city is most service businesses
• Reporting against booked jobs rather than against impressions

What it costs

Local starts at $300 a month and covers one city and one trade. Growth at $500 adds content. Multi-market at $800 is for more than one city or more than one trade, which is a different job rather than a bigger one. A Texas SEO company quoting you without naming a number is quoting you after seeing your budget.